Historically, women have been a largely underserved insurance market segment, with unique challenges and requirements regarding asset protection and retirement planning. We’ve gathered the resources below to help you actively engage and better serve your female prospects and clients.
These resources will help you understand and identify the specific pain points affecting women, such as caring for aging parents, navigating social security, losing a life partner, and having a conversation with their insurance advisors. Engaging your female clients and prospects is an important step to a trusting and long lasting relationship.
